And, yes, there have been times in our Baby Boomer careers when that was on the money. We had become stale. We had gotten trapped in the past's so-called best practices. Resentment told us we should be making more money so we didn't give our all to our work.
But, we bounced back. The social, cultural and political upheavals we had navigated in our youth taught us a central lesson: We could change. Then, when the heady counterculture imploded, we also discovered that we could keep changing.
In a number of ways our best work may be behind us. That's analogous to the sports star whose body would allow peak performance any more. However, if we aren't in denial, we can strategically leverage our past into the future. The sports figure becomes a coach.
An early adopter of social media, I could no longer keep up with the technology. Initially, I fell apart. Yes, I felt old. Then I got strategic. I embedded providing content for social media into the menu of services I offer in executive communications. No, executive communications is not a sexy field as is being a writer for Tech Crunch. But there I can still do my best work. Clients recognize that.
Takeaway: In our core competence we have to know when to leave that to the younger generation and when to figure out how to extract from the past what we can market in the future.