It documents with research the power of voodoo. Yes, it pays off, literally, to delude ourselves about our chances to beat a disease, get a promotion, or convince that wonderful creature next door to fall in love with us. Here you can order it from Amazon.com.
Not that this was any surprise to me. My first 18 years of life was spent in an Eastern European household in which superstition was even stronger than belief in Roman Catholicism. We put pennies under the carpets. Never opened an umbrella in the house. And never ever said good-bye to anyone when they left for work or school.
Then I went offf to college, embraced the scientific method, and chucked the occult. Until recently. Preoccupied with whatever, I stopped making my bed.
Immediately, new business for my communications boutique flooded the phone line and email. In addition, intuitively I know how to close those sales. Obviously, I got so busy with assignments that I have had no time to make the bed.
No fool, I will never make the bed again. Along the way on this upward financial trajectory I have developed some of my own voodoo practices. The world of belief-over-matter has been so filled with the lightness of being.