Or, you are not so fortunate. In fact, you are in a crisis. Your efforts to find a job or assignments haven't yielded anything. The likely cause could be that your resume(s) and cover letters aren't front-loaded with buzzwords key in your industry. You might not be including them because they sound like cliches to you. Forget that line of thinking. The reality is that buzzwords always served as a shorthand for those in the same field to communicate efficiently.
But a lot has happened since using buzzwords were the way colleagues talk. At the top of the list is technology. Employers use digital whatevers to screen out cover letters and resumes which do not contain the buzzwords. And even if your material gets through the human being doing the next cut wants to see those buzzwords, right in the beginning. Here is a useful article in Forbes about that.
Here's how to find out what the buzzwords are:
- Pick up the language in the help-wanted. Yes, repeat it verbatim, but in an artful way.
- Look at other help-wanted ads and analyze what buzzwords are used. You might add some of them to your own material.
- Read in the media articles about your industry. Those will contain the usual buzzwords and emerging ones. The latter could give you a competitive edge.
- Contact those you know in the industry and ask them what are the must-use buzzwords. Also, ask them what words to avoid.
- Ask someone in your industry to do you a big favor and review your resume(s) and cover letters for not only the buzzwords but if you are presenting yourself as the best fit for the job. In "What Color Is Your Parachute?" it's hammered that the professionals who present themselves the best for jobs get them. They may or may not be the most qualified.